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Is It Still Possible to Setup a Flourishing Bookie Business in the US?

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Being a bookie puts you right in the middle of the action. While bookie businesses flourished for a long time in the US, punters nowadays may not be as enthusiastic about using old-school bookies, particularly as the regulated online bookie businesses continue to grow as more states become regulated. Physical bookie stores with long queues and haggling are not what the newer generation prefers.

As a result, the need for smooth, quick, accessible, and seamless sports bookies arose. Being a bookie in the US can still be profitable as a smaller agent, but to be successful you’ll need some good pay per head sportsbook software to support your endeavor, as well as a good website.. Join us in finding out what the industry leading PPH software can do for you.

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Sports Betting Software

Free is one of the key terms in the sports betting market for customers. You cannot charge for giving users a spot to access your website and place bets. Sportsbooks that require a fee from bettors to place wagers eventually lose customers and close their doors. Companies like or exists because they are aware of this. You can offer sports betting software to increase profits and create enduring businesses for a small monthly cost.

The software helps you access a comprehensive cache of elements you can offer to your customers. These include wagering on live events, including standard wagers on cricket and darts and potentially market-moving wagers on Super Bowl props, and the likes.

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Is Using PPH Software Worth It?

Your betting software is the secret to the success of your business. You must also give a live betting platform and additional bet options along with the standard value betting types. You produce more action when your players place more wagers. You cannot survive by only offering sports betting on footballbaseball, and basketball, since the best sportsbooks cover the whole range of betting markets.

The Power of the Platform

The user interface offered by someone like PPH is actually very powerful and user-friendly. Players must find it simple to construct bets when using sports betting software. Therefore, there must be a variety of bet alternatives available. Additionally, the full sportsbook software must be accommodating to your customers to retain their business. An agent won’t make money if it is difficult for them to process payouts, collect payments from athletes, or manage their business so selecting a good PPH provider who successfully provide seamless accessibility on both ends, making the betting experience quick and exciting.

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The Sportsbook

The NFL, NBA, and MLB are no longer sufficient for smaller bookies to stay afloat, when you compare them to the big regulated online brands. The modern bookmaker must provide customers additional services and features, like parlay generating. Players desire to invest money in unique possibilities. Theyalso expect real-time results, so you must rate their choices immediately after the event. Many PPH providers now bring you a roster of the various playbooks available in the US which of course gives you many options to present to your punters and win their hearts for the long term.

Live Betting Platform

Live betting, or in-play as its sometimes called in growing in popularity in the US very quickly, just as it did in Europe previously. So, it’s important you select a software provider that has real-time options that are fully integrated sportsbook into the platform as it elevates the user experience dramatically. .

Your players may access essential services like football and other sports video streams and game trackers for informational purposes with a service like Live Plus. Every game that your punterscan imagine is probably available on the Live Plus platform.

Keynote Features

Companies like PayPerHead offer a diverse suite of software solutions that help you deliver a one-of-a-kind experience to your customers. The two key features that help you enhance accessibility for punters are:

  1. Risk Management Tools: Along with value betting software, a full sportsbook needs a mechanism for your business to reduce risk. Making money requires calming threats to the bottom line. The danger may occasionally take the shape of steam bets. In other cases, a single, enormous wager can ruin your book. Running a sports betting business is risky, but regardless of the betting markets, the PayPerHead tools and features can help you keep more of your hard-earned money.
  2. Quick Online Payment Solutions: PPH offers the Agent Payment Solution, which enables you to transfer money online between players and players and players and you. The APS does more than merely facilitate capital transfers. It also functions as a risk-management tool for sports betting. Because you never have to meet a player in-person to pay out on winning bets or collect money owing, it deals with uncertainty.

So, in answer to the original question posed by the title of this article, yes, it is still possible to setup a strong bookie business for yourself in the US using a pay per head software company such as, or who are the market leaders really. They each have their own USPs, so research each thoroughly and select the one which makes most sense to you.

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Abhishek Singh
Abhishek Singh
Abhishek is a veteran journalist who covers the sport of MMA, Muay Thai, Kickboxing, Arm-wrestling, Boxing and Pop Culture. His passion for Combat Sports began when he first saw the highlights of boxing legends like Manny Pacquiao, Arturo Gatti, Miguel Cotto etc.
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