As fans eagerly await the upcoming race at Circuit of the Americas on April 15th, the recent announcement of Liberty Media acquiring the rights to MotoGP has been a topic of discussion among enthusiasts. However, past data revealing a significant drop in media rights for MotoGP has left many shocked. Well, the new deal of Liberty Media will be a hope of revival.
The massive loss of MotoGP a broadcaster shocked everyone
Before being Acquired by Liberty Media, Dorna Sports (MotoGP) had Consolidated Net Loss for the last 3 consecutive years
🔴 Loss of € 38 million in 2021, € 8 million in 2022 and € 28 million in 2023
🟢 Revenues however had an upward trajectory
€ 358 million- 2021 (18 races)… pic.twitter.com/dCO6tNSmDd— Desi Racing Co. (@DesiRacingco) April 1, 2024
Dorna Sports, the promoter of motorcycling’s MotoGP World Championship, has faced financial challenges in recent years, with a series of losses despite an upward trajectory in revenues. Recent data from “Desi Racing Co.” revealed a net loss for the company over the past few years.
In the aftermath of the pandemic, Dorna Sports experienced consecutive losses, with €38 million in 2021, €8 million in 2022, and €28 million in 2023. These losses have posed significant financial hurdles for the organization despite ongoing efforts to increase revenues.
The last few years of Ups and downs for Drona Sports
- 2020: In the midst of the pandemic, Dorna Sports incurred a staggering net loss of €94 million. Despite this, they made a crucial decision to proceed with the World Championship, even though it meant accepting even greater losses than if they hadn’t held the events. Their commitment to the sport was unwavering, and they managed to organize the Championship with determination and resilience.
- 2021: The situation improved slightly, but Dorna still closed the year at a loss. Although the financial picture was better than in 2020, it wasn’t yet profitable. The pandemic continued to impact their plans, hindering their initial expectations.
- 2022: A remarkable turnaround occurred. Dorna’s turnover surged to €425 million, a whopping 33% increase compared to the previous year. Their EBITDA (earnings before interest, taxes, depreciation, and amortization) reached a record €161 million. This positive trend signaled a promising future for the company.
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