Racetracks often hold deep significance for drivers and veterans, whether due to iconic moments, rich victories, or intense rivalries. Following the successful revival of North Wilkesboro by NASCAR last year, officials are now turning their attention to Winston-Salem Speedway, Inc., the lessee of Bowman Gray Stadium. This strategic acquisition is aimed at preserving the future of NASCAR’s longest-running sanctioned venue.
In fact, the roots of NASCAR’s iconic France family are deeply intertwined with the racetrack, revealing the profound importance it holds within the sport’s history.
Unveiling the Veil from a NASCAR Insider toward the lease
Recently, a NASCAR insider shared a post on X, unveiling the new lease agreement with Bowman Gray Stadium, set to commence from the 2024 season. In addition to this development, the insider also engaged in a conversation with Ben Kennedy, delving into the significance of Bowman Gray Stadium to the France family.
NEWS: NASCAR taking over Bowman Gray Stadium lease beginning with the 2024 season. @TheAthletic spoke to NASCAR's Ben Kennedy about the deal and why this is so important to the France family. https://t.co/Q2pal7kg7K
— Jordan Bianchi (@Jordan_Bianchi) March 21, 2024
NASCAR has secured the lease with the City of Winston-Salem through December 2050. However, beyond the checkered flags, Bowman Gray holds a love story. In 1957, Bill France Jr., son of NASCAR founder Bill France Sr., met Betty Jane Zachary at the track. Their courtship unfolded amidst the thunderous racecars and their union became woven into the very fabric of racing history.
Bowman Gray’s Enduring NASCAR Legacy and Timeless Moments
Bill France Jr. passed away in 2007, with Betty Jane following in 2016, yet their enduring love story continues to resonate within the tapestry of racing history, a testament to the enchantment woven by Bowman Gray Stadium. Despite the passage of time, iconic moments still cling to this legendary race venue, further cementing its place in the hearts of racing fans.
Among the notable moments in Bowman Gray’s storied history is Ben Kennedy’s triumph in the ARCA Menards Series East race of 2013, a victory that forever imprinted his name in the track’s annals. Additionally, Bowman Gray promoter Gray Garrison, the grandson of Alvin Hawkins, epitomizes the track’s essence, with his family’s unwavering dedication and profound understanding helping to perpetuate its legacy.